The Ownership, Services Provided, & Our Commitment
The Universal Chronicle is a news and media publishing platform operated by Synapse Universal Media Group, committed to delivering timely, accurate, and insightful journalism across a range of topics, including world news, technology, business, science, and lifestyle.
Founded in 2023, The Universal Chronicle was established to create a trusted digital space for readers seeking factual and well-researched information. With a focus on integrity, independence, and balanced reporting, our editorial values are rooted in truth, transparency, and public interest.
We prioritize the privacy and safety of our readers and are fully committed to protecting your data under applicable privacy laws and industry best practices.
1. The Information We Collect
We are committed to maintaining transparency about the information we collect, how it is used, and how it is protected. This section outlines the types of personal and usage data we collect through our digital platforms, including our website, mobile applications, and other associated services.
1a. Information You Provide to Us
When you engage with our services, such as registering for an account, subscribing to our newsletters, or participating in interactive features, we may collect the following personal information (some fields may be optional):
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Full Name
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Date of Birth
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Gender
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Email Address
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Residential or Mailing Address
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Mobile Number
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Content Preferences (e.g., preferred topics, authors, and cities)
This information helps us to personalize your experience and improve the relevance of the content and services we offer.
1b. Information We Collect Automatically
As you browse and interact with our website or mobile applications, we collect certain technical and behavioral data automatically to enhance performance, ensure security, and understand user engagement.
Device Information
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Device Attributes: Includes data such as the operating system, browser type, and hardware/software versions.
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Device Operations: Captures user interactions like clicks, scrolling behavior, and other browser actions.
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Identifiers: We collect unique identifiers including device IDs and other persistent or non-persistent identifiers.
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Network and Connections: Includes time zone settings, IP address, and general geographic location.
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Cookie Data: We use cookies and similar tracking technologies to collect data about your browsing preferences and site interactions. This includes cookie IDs, language settings, and consent status.
1c. Preference-Based Information
We monitor and analyze how you interact with our content to better understand your preferences. This helps us provide more relevant recommendations and tailor your experience. Examples include:
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Preferred Topics (e.g., politics, technology, health)
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Favorite Authors or Columnists
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Cities or Regions of Interest
This profiling is based on your reading patterns, search behavior, and other engagement signals.
2. How We Collect and Use Your Information
We collect personal and usage information through your interactions with our digital platforms—including our website(s), mobile application(s), and associated services. This information is used by applicable laws and with full regard for your privacy rights.
2a. Purpose of Collection
The information we collect is used for the following purposes:
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To provide and improve our services: We collect your information to deliver content and services efficiently across our platforms, ensure functionality, and troubleshoot technical issues.
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To enhance your user experience: your interactions help us understand how you use our services, enabling us to optimize performance, layout, and user navigation.
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To personalize content and advertising: Based on your preferences and browsing patterns, we may tailor the content you see and offer advertisements that are more relevant to your interests.
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To communicate with you, we may use your contact details, such as your email address or mobile number, to send service-related communications—including subscription updates, renewal reminders, promotional offers, and important service announcements.
2b. Information Sharing
In limited and controlled circumstances, we share some of the data you provide us with trusted partners to ensure a seamless and personalized experience:
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Demand-side platforms and advertising partners: We may share cookie data and anonymized user segments with third-party advertisers to deliver targeted advertisements. (Refer to the section: Information from Partners.)
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Third-party analytics providers: We partner with agencies that help us understand how our content is consumed and how our services are performing. These providers assist in evaluating site traffic, engagement metrics, and feature effectiveness.
We ensure that all such third parties adhere to appropriate data protection practices and use the shared information solely for the purposes specified by us.
3. Cookies We Use
We use cookies and similar technologies to enhance your browsing experience, improve website functionality, and deliver personalized content and advertisements. This section outlines the types of cookies we use and how they function.
3a. What Are Cookies?
Cookies are small text files placed on your device by the websites you visit. They help recognize your browser and remember information such as user preferences, login status, and content viewed. At The Universal Chronicle, cookies are not used to identify individuals personally, and no personally identifiable information is stored within these cookies.
3b. Site Functionality Cookies
We use browser cookies to support essential website functions, including:
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Determining whether a user is signed in
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Managing session states across different pages
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Controlling the frequency of certain notifications or banners
These cookies help ensure a seamless and user-friendly experience when you navigate our website.
3c. Third-Party Cookies
We partner with third-party advertising and analytics providers who may place cookies on your device while you browse our website. These include:
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Advertising Cookies: Our advertising partners use cookies to deliver more relevant ads based on your browsing history and interests. These cookies do not collect personal identifiers such as your name or email address but may collect behavioral data to personalize ad experiences.
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Behavioural Targeting Cookies: These cookies track your visits across different websites and help display ads that are more closely aligned with your online preferences and interests.
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Analytics Cookies: Third-party analytics providers help us understand how users interact with our content, enabling us to improve our platforms. These cookies collect aggregated, non-personal data and do not identify users individually.
By continuing to use our digital services, you consent to the use of cookies as described above. You may manage your cookie preferences through your browser settings at any time.
4. Managing Your Data Stored with Us
We believe in giving our users control over their personal information. Within the scope of the digital services we provide and those you have subscribed to, you have several rights to manage, review, and update the data we hold about you.
4a. Your Data Rights
You have the following rights regarding your data stored with us:
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Right to Access: You have the right to request a copy of the personal data we hold about you. A nominal fee may apply for this service under applicable regulations.
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Right to Rectification: You have the right to request that we correct any personal information you believe is inaccurate. You may also request that we complete any information that you believe is incomplete.
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Right to Erasure: You may request that we delete your data, subject to certain legal or operational conditions.
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Right to Restrict Processing: You have the right to request that we limit the processing of your data, under specific conditions.
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Right to Object: Under certain circumstances, you have the right to object to the processing of your data by us.
4b. How to Make a Request
To exercise any of the rights listed above, you may write to us at privacy@theuniversalchronicle.com. We will respond to your request within 45 days, as required by applicable data protection laws.
We are committed to protecting your privacy and will take all reasonable steps to verify your identity before acting on any data-related requests.
4c. Data Retention
We retain your data only for as long as it is necessary to fulfill the purposes for which it was collected, including to comply with legal, regulatory, contractual, or operational obligations.
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For registered users and subscribers: We retain personal data for the duration of your active engagement with our services and for a reasonable period thereafter to comply with legal requirements or resolve disputes.
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For analytics and advertising data: Non-personally identifiable data collected for statistical or marketing purposes may be retained in anonymized or aggregated form, as permitted by law.
When the data is no longer required, it is securely deleted, anonymized, or destroyed under our data retention and security policies.
4d. Contacting Our Data Protection Officer (DPO)
We have appointed a Data Protection Officer (DPO) to oversee our privacy and data protection practices.
If you have any questions, concerns, or requests related to your data, or if you wish to exercise your rights under applicable data protection laws, you may contact our DPO at dpo@theuniversalchronicle.com
We aim to respond to all legitimate requests within 45 days. In some cases, where the request is complex or requires further verification, we may extend this period due to legal requirements and will notify you accordingly.
5. Security of Data You Share With Us
We take the security of your data seriously. We implement robust technical and organizational safeguards to protect the information you share with us from unauthorized access, disclosure, alteration, or destruction.
Our security measures include, but are not limited to,
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Secure data transmission protocols (e.g., HTTPS)
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Encryption of sensitive data, where applicable
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Regular monitoring and audits of our systems
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Firewalls and access control mechanisms
Access to your personal information is strictly limited to authorized personnel or service providers who require it to process data on our behalf, and only for the purposes outlined in this policy. These individuals are bound by confidentiality obligations and are subject to disciplinary or legal action in case of unauthorized access or misuse.
While we strive to protect your data using industry best practices, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, we cannot guarantee absolute security, but we remain committed to continuously strengthening our data protection framework.
6. Breach Notification Policy
In the unlikely event of a data breach that affects your personal information, The Universal Chronicle is committed to acting swiftly and transparently.
If we become aware of any unauthorized access, disclosure, or loss of personal data that could potentially impact your rights or freedoms, we will:
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Promptly assess the scope and nature of the breach
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Notify affected users without undue delay, if required by applicable law
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Report the incident to the relevant data protection authorities where legally obligated
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Take immediate remedial action to contain the breach and prevent further unauthorized access
We also maintain incident response protocols to investigate such events and continuously enhance our infrastructure based on evolving threats.
7. User Responsibility for Account Security
While we implement comprehensive measures to protect your data, you also play a critical role in maintaining the security of your account.
We strongly encourage you to:
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Use a strong and unique password
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Keep your login credentials confidential
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Regularly update your password
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Log out of your account after accessing it from shared or public devices
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Immediately inform us of any unauthorized use of your account or suspected security incident
